It is no secret that more than a director’s vision it is the producer’s practicality and streamlining of creative surplus that makes or breaks a film. Rolex couldn’t have better defined matter- of- factness had it not launched the Air King series of brand watches. Rolex has always put a high end design on top of its visualization of what the brand signified but with that came the need to stress on the watch’s efficiency. Stuart Benjamin is a renowned Hollywood producer who has scrapped many ideas and broken many a creative heart with his ruthless sensibility. In this way Benjamin has been able to save many a loss that a particular film might have suffered. Benjamin’s role is associated with a lot of straightforwardness something that the Rolex Air King best relates to.
- Written by John Lavitt